Redistribution Readiness Comes Before Redistribution

Diagnose
We identify where growth is breaking down.

Decide
We determine whether redistribution makes sense — and what kind.

Activate
Only after readiness is confirmed do we design execution.

Adjust
We stay involved as the system operates in the real world.

Futurewrks readiness tools are operator-grade decision frameworks used to assess whether a brand is structurally prepared to scale distribution — and what must change before activation.

• These are not surveys.
• They are not benchmarks.
• They are not pitches disguised as diagnostics.

If redistribution makes sense, the operating path forward is obvious.  If it doesn’t, you’ll know before the cost shows up on the P&L.

These tools are not designed for brands looking for:

• A sales pitch 
• A quick introduction 
• A logistics solution
• Validation without change
   

They are designed for operators who want:

• Fewer false starts 
• Faster revenue realization 
• Controlled scale 
• Predictable execution
   

If that’s not the objective, redistribution will be expensive.

One-line Description
Identify the constraint before scaling the system.

What It Assesses

• Distribution readiness (not availability)
• Operator conversion friction 
• Working capital drag 
• Sales and ops alignment 
• Forecast integrity
   

Outcome
A clear determination of whether redistribution should be pursued now, delayed, or restructured — and why.

Best For
Brands considering national or regional redistribution for the first time.

One-line Description
A pass / caution / fail assessment for any style redistribution.

What It Assesses

• Manufacturing and inventory stability 
• Order economics at distributor scale 
• Operator conversion ownership 
• RevOps and forecast discipline 
• Risk exposure in the first 90 days
   

Outcome
A scored, decision-ready view of whether redistribution onboarding will accelerate growth — or amplify existing problems.

Best For
Brands already in conversation with redistribution or preparing currently for onboarding.

One-line Description
Determines who owns growth after redistribution access is granted.

What It Assesses

• Operator targeting strategy 
• Distributor activation plan 
• Sales execution capacity 
• Marketing-to-sales handoff 
• Velocity accountability
   

Outcome
Clarity on whether the organization is ready to convert access into revenue — immediately.

Best For
Brands worried that “onboarding” won’t translate into actual sales.